Last Updated on: 14th October 2025, 02:10 pm
If you’re operating a business in Nepal and want to stand out online, you’ve probably realized that ranking on Google isn’t as simple as just having a website. That’s where SEO experts come in. These professionals know the ins and outs of search engines and can help your business get noticed by the right people at the right time.
Nepal’s digital marketing scene has grown very fast over the past few years. Many businesses are going online, and the competition is getting tougher. Whether you’re a local shop in Kathmandu, a travel agency in Pokhara, or an e-commerce store serving customers across the nation, working with an experienced SEO specialist can make all the difference.
List of 10 Best SEO Experts in Nepal in 2025
I’ve listed down the top 10 SEO experts in Nepal based on their experience, client results, and specialized skills. Let me tell you through each one so you can find the right fit as per your requirements.
1. Narayan Adhikari
Location: Kathmandu, Nepal
Experience: 7+ Years
Specialization: White-hat SEO, International Clients, Content Marketing
Narayan Adhikari has built quite a reputation in Nepal’s SEO community. With over seven years of hands-on experience, he’s worked with more than a thousand clients through freelance platforms. What I really appreciate about Narayan is his commitment to white-hat techniques – meaning he plays by Google’s rules and focuses on long-term, sustainable results.
He’s helped businesses move from dead positions on Google (like page 9) all the way to the top spots. His approach combines technical SEO knowledge with content strategy, which is exactly what modern SEO requires. If you’re looking for someone who can handle international projects and deliver measurable results, Narayan is definitely worth considering.
His Key Achievements Are:
- 1000+ positive freelance reviews
- Proven track record with international clients
- Strong focus on ethical SEO practices
While experts like those in the SEO industry in Dubai work in highly competitive markets, Narayan brings similar international-level expertise to the Nepali market.
2. Rohan Neure
Location: Nepal
Experience: 4+ Years
Specialization: SEO & Paid Advertising (Google Ads/Facebook Ads)
Rohan Neure stands out because he doesn’t just do SEO – he understands the bigger digital marketing picture. He combines organic search optimization with paid advertising strategies, which means he can help you get results both in the short term (through ads) and long term (through SEO).
Having served over 400 clients, Rohan knows how to balance different marketing channels. This is particularly useful if you’re launching a new product or service and need immediate visibility while building your organic presence. His dual expertise makes him a versatile choice for businesses that want a full-fledge digital strategy.
3. Hari Kumar Thapa
Location: Pokhara, Nepal
Experience: 3+ Years
Specialization: WordPress SEO, Blog Optimization, Technical SEO
Based in the beautiful city of Pokhara, Hari Kumar Thapa has carved out a niche for himself in WordPress and blog SEO. If you’re running a content-heavy website or a niche blog, Hari is someone you should talk to. He understands the technical side of WordPress and knows how to optimize it for search engines.
What makes Hari particularly valuable is his experience as a niche blogger himself. He doesn’t just know the theory – he’s applied these strategies to his own projects. This practical experience gives him insights that purely theoretical knowledge can’t provide. His technical SEO skills also mean he can identify and fix issues that might be holding your website back.
4. Prajwal Karki
Location: Kathmandu, Nepal
Experience: 10+ Years
Specialization: International SEO, Digital PR, SEO Training
With over a decade of experience, Prajwal Karki is one of the most seasoned SEO professionals in Nepal. He’s worked on international projects and has deep expertise in digital PR – the art of getting your brand mentioned on authoritative websites, which is crucial for building domain authority.
Prajwal also offers SEO training, which shows he’s not just doing the work but also invested in educating others about best practices. His long track record means he’s seen multiple Google algorithm updates and knows how to adapt strategies accordingly. If you need someone with extensive experience and a strategic approach to link building and brand visibility, Prajwal is an excellent choice.
Similar to how SEO experts are adapting to new AI technologies, seasoned professionals like Prajwal stay ahead of industry changes.
5. Kamal Khanal
Location: Nepal
Experience: Multiple years (specific duration not publicly disclosed)
Specialization: SEO-Friendly WordPress Development, AI-Driven Search, Content Marketing
Kamal Khanal brings a modern approach to SEO by incorporating AI-driven search strategies into his work. He understands that search is evolving beyond traditional keywords, and he’s staying ahead of that curve. His expertise in building SEO-friendly WordPress sites means your website will be optimized from the ground up.
What I find interesting about Kamal’s approach is his emphasis on content marketing alongside technical SEO. He knows that great SEO isn’t just about technical fixes – it’s about creating valuable content that people actually want to read and share. His packages typically include detailed analytics and reporting, so you’ll always know how your investment is performing.
6. Kamal Subedi
Location: Nepal (with International Experience in Australia)
Experience: 7+ Years
Specialization: Local SEO, International Strategy, Business Consulting
Kamal Subedi brings a unique perspective to the table with his international experience. Having worked in Australia’s competitive market, he understands both local and global SEO strategies. This makes him particularly valuable if you’re a Nepali business looking to expand internationally or if you need someone who understands how local SEO works in different markets.
His business consulting background means he doesn’t just think about rankings – he thinks about how SEO fits into your overall business strategy. If you’re looking for someone who can provide strategic guidance alongside tactical execution, Kamal is worth reaching out to.
7. Girjesh P.
Location: Bhaktapur, Nepal
Experience: Multiple years (specific duration not publicly disclosed)
Specialization: On-Page SEO, Technical SEO, Local SEO, Web Design
Girjesh offers a well-rounded skill set that covers multiple aspects of SEO and web development. Based in Bhaktapur, he’s particularly strong in local SEO, which is perfect if you’re a business serving a specific geographic area. His web design skills also mean he can ensure your website looks good and performs well from an SEO perspective.
The combination of technical SEO knowledge and design skills is actually quite valuable. Many SEO issues stem from poor website structure or design choices, and having someone who can address both aspects is a real advantage.
8. Sanal M.
Location: Kathmandu, Nepal
Experience: 3+ Years
Specialization: Semantic SEO, Google NLP, Entity Optimization
Sanal M. represents the new generation of SEO experts who understand that search engines are getting smarter. His focus on semantic SEO and Google’s Natural Language Processing (NLP) means he’s optimizing for how search engines actually understand content, not just matching keywords.
Entity optimization is becoming increasingly important as Google moves toward understanding topics and concepts rather than just individual keywords. If you want someone who’s thinking about the future of SEO, not just current best practices, Sanal brings that forward-thinking approach.
For those interested in exploring various SEO services and strategies, understanding semantic search is becoming increasingly important.
9. Safal Poudel
Location: Available for remote work
Experience: Multiple years of SEO specialization
Specialization: Comprehensive SEO Services
Safal Poudel has built a solid portfolio on freelance platforms, demonstrating his ability to deliver results for diverse clients. His remote work setup means he’s accessible regardless of where your business is located in Nepal or even internationally.
What makes freelance platform success noteworthy is that it requires consistently delivering good results – your reputation and future work depend on client satisfaction. Safal’s presence on these platforms shows he’s been able to maintain that standard across multiple projects.
10. Rajeev Subedi
Location: Available for remote work
Experience: Multiple years of SEO specialization
Specialization: SEO Optimization and Digital Marketing
Rounding out our list is Rajeev Subedi, another professional with a strong online portfolio. Like Safal, Rajeev has demonstrated his capabilities through various projects, earning positive feedback from clients. His approach to SEO encompasses both the technical aspects and the creative elements needed for successful campaigns.
The advantage of working with established freelance professionals like Rajeev is that they’re often more flexible and can provide personalized attention to your project compared to larger agencies.
How to Choose the Right SEO Expert for Your Business
Now that you know who the top players are, let’s talk about how to actually choose the correct one for your specific situation. Not every expert will be the perfect fit for every business, and that’s completely normal.
Define Your Goals First
Before you contact anyone, be clear about what you want to achieve. Are you trying to:
- Increase local foot traffic to your physical store?
- Sell products online to customers across Nepal?
- Build brand awareness in a specific niche?
- Compete in international markets?
Your goals will determine which expert’s specialization aligns best with your needs.
Check Their Portfolio and Results
Don’t just take their word for it – ask for portfolio, case studies and examples. Look for experts who can show you:
- Specific ranking improvements they’ve achieved
- Traffic growth data
- Conversion rate improvements
- Client testimonials
Narayan Adhikari and Prajwal Karki, for instance, are known for providing detailed case studies showing how they’ve helped clients improve their positions.
Know-How About Their Methodology
This is really important. You want to make sure you’re working with someone who uses ethical, white-hat SEO techniques. Ask them:
- How do they approach link building?
- What’s their content strategy?
- How do they stay updated with Google’s algorithm changes?
- What tools do they use for analysis and reporting?
Experts who are transparent about their methods and can explain their strategy in clear terms are generally more trustworthy.
Consider Communication and Reporting
SEO takes time, and you need to work with someone who keeps you informed along the way. Find out:
- How often will they report on progress?
- What metrics will they track?
- How accessible are they for questions?
- Do they provide recommendations you can understand and implement?
Professionals like Kamal Khanal are known for including detailed analytics in their packages, which is exactly what you want.
Budget and Timeline Expectations
Be realistic about both. SEO isn’t a one-time fix – it’s an ongoing process. Most experts will need at least 3-6 months to show significant results. Make sure you understand:
- What’s included in their pricing
- Whether they require long-term contracts
- What happens if results aren’t meeting expectations
Just as businesses in other markets like the Dominican Republic need tailored SEO approaches, your Nepali business needs strategies that work for your specific market and objectives.
Local vs. International SEO: What’s Right for You?
One question that often comes up is whether you need local SEO or a broader strategy. Here’s my take on this:
Choose Local SEO if:
- You have a physical location and serve local customers
- Your business depends on foot traffic
- You’re targeting customers in specific cities or regions
- You want to appear in Google Maps and local pack results
Experts like Girjesh P. and Kamal Subedi have strong local SEO credentials.
Consider International SEO if:
- You sell products or services online
- You’re targeting customers outside Nepal
- You’re in a competitive niche that requires broader link building
- You want to build a brand with national or international recognition
Professionals like Narayan Adhikari and Prajwal Karki have experience with international projects.
SEO Marketing Industry in Nepal: Challenges and Opportunities
Working in Nepal’s digital market comes with its own set of unique challenges and opportunities. The internet penetration is growing rapidly, which means more potential customers are online than ever before. However, this also means more competition.
Many Nepali businesses are still learning about digital marketing, which actually presents an opportunity. If you invest in proper SEO now, you can establish a strong online presence before your competitors do. The experts on this list understand the local market dynamics – they know what works in Nepal and what doesn’t.
Language is another consideration. While many searches happen in English, there’s a growing trend of searches in Nepali. Some businesses benefit from optimizing for both languages, and experienced local experts can help you on this.
Last Words
Selecting an SEO expert is a significant decision for your business. The right professional can help you increase visibility, attract more customers, and ultimately grow your revenue. The wrong choice can waste time and money without delivering proven results.
Take your time to research, ask questions, and have conversations with a few experts before making your decision. Most professionals offer initial consultations where you can discuss your needs and see if their approach matches to their objectives.
Remember, SEO is a long-term investment. It won’t transform your business overnight, but with the right expert and a consistent strategy, you’ll see sustainable growth over time. Whether you choose someone with a decade of experience like Prajwal Karki, or someone bringing new perspectives like Sanal M., the key is finding someone whose expertise matches your particular needs.
Nepal’s digital landscape is evolving rapidly, and these professionals are at the forefront of that change. By working with one of these experts, you’re not just improving your organic rankings – you’re positioning your business for success in an increasingly digital world.

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